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Start something new.

 Posted on December 31, 2014      by Abu
 1

Apple launched its ‘Start Something New” campaign earlier this week in Japan, and today has expanded the campaign to several countries across the globe, from the Unites States to Asia to Europe.

How it works?  Use your Apple device to create.  That’s it.  Pretty simple.  The ‘Start something new’ website includes a gallery that features art made with Apple products like the iPhone 6 Plus, iPad, iMac etc.  A range of photography, painting, and sketching apps like Procreate, VSCO Cam, iDraw, Waterlogue, and Brushes 3 are also featured on the site.

Apple also highlights individual artist stories, sharing the tools that each person uses to create their works of art. Japanese artist Nomoco, for example, uses an iPad Air 2 and the Brushes 3 app to make paintings.

#Startsomethingnew

I used an iPhone 6 and an app called Tiny Planet (available in the App Store) to create the image above.  It was taken at my son’s First Tee golf tournament.

Artists, like Marcelo Gomes and Jingyao Guo use various photography and sketching apps to make stylized photos and drawings. Several photographers like Jared Chambers and Christian Weber use popular photo editing app VSCO Cam to edit photos, and Apple apps like iMovie and Final Cut Pro are used by videographers Matt Pyke and Thayer Allyson Gowdy.

Every piece in Apple’s gallery was created on an Apple product. Every brushstroke, every pixel, and every frame of film was brought to life by talented Apple users from around the world. As you explore their work, we hope it inspires you to create something new.

Related articles
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  • Continuity: Where it is now, and our hopes and dreams for the future | iMore
  • Apple Announces ‘Hour of Code’ 2014 Campaign for Students, Offers Free Programming Workshops in December

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© Copyright 2015 Original Fotografie. Photography by David 'Abu' Martin.